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4 December 2025

EU Data Act: Your key to greater value from your driving data

Profile image of Liselott Johansson. EU stars on a background with AI data feeling

For years, many companies have faced the same challenge: despite generating vast amounts of valuable data through their vehicles and telematics systems, they haven’t had ownership of it. The data was there but was controlled by third parties.

Now, that’s changed. With the EU Data Act, businesses can take control of the data generated by their vehicles and use it to unlock new opportunities.

The EU Data Act: what it is and why it matters

The EU Data Act is a law that’s designed to open up access to data produced every day by connected products and services – from vehicles to machinery, to smart devices.

In short, it makes it easier for businesses and consumers in the EU to access and share the data that belongs to them, while ensuring transparency and fairness from data providers.

If your business uses telematics or connected devices, this means something powerful: you now have the right to request your data, share it with trusted partners, and gain more value from it than before.

New access to data: what this means for you

The EU Data Act puts you in control of your data.

  • Access your data: You can now request that your service providers share the data your vehicles generate, in a usable format
  • Unlock new opportunities: You can choose to share the data with other partners who can analyze it for other purposes
  • Fairness for you: The Act means that service providers can’t impose unfair terms that keep your data out of reach

Turning data into insight for safer, more sustainable roads

Many businesses already generate and use vehicle data for operational tasks like route planning, maintenance, or claims handling. But under the EU Data Act, that same data can now do much more.

By sharing it responsibly with trusted partners, you can uncover deeper insights, such as understanding driver risk patterns, predicting crash probability, or quantifying your fleet’s climate impact.

With just GPS data, it’s possible to identify how and where improvements can be made, without new technology or costly systems.

In other words, you can now make smarter use of the data you already create.

Collaboration for the greater good

The EU Data Act enables all organizations to do more with less, by encouraging collaboration.

When companies share data with service providers, innovators, and each other, everyone benefits. Businesses gain new insights. Drivers become safer. Roads become cleaner.

This isn’t just a milestone for data rights. It’s a foundation for a more sustainable, responsible mobility ecosystem built on insight, fairness, and shared purpose.

Working together for bigger impact

At Greater Than, we believe collaboration is the key to progress. The Data Act offers a framework that makes this collaboration possible, giving every company the right to access and share the data they already generate, and to use it for good.