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28 August 2024

This is not just data – it’s actionable data

Reports from Greater Than's Dashboard poppin out of a laptop screen where a man sits and work. Profile image of Jim Noble.

For telematics providers, suppling their fleet customers with the most actionable data is the ultimate goal. Today’s customer is no longer just interested in getting basic data. They want to get as much information from the data as possible. And, when I meet with telematics providers, a commonly asked question is “How exactly does Greater Than help us access more actionable data?”

Here, I’ll reveal what I share in those conversations to help you decide whether Greater Than’s AI is a good fit for your business and whether it can help you get the actionable data you’re looking for.

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1. Discover who is likely to crash and why

You already have great data. In fact, you probably have more data than you realize when you start to look under the surface. Using our AI to access the underlying data allows you to develop even more insights, including which drivers are most likely to crash next, and why.

Using your data to develop a deep understanding of driver patterns is much different than saying a driver is high risk because they have x number of perceived risky events. We help you to develop a more holistic understanding of the contributory factors to risk, such as lack of focus or vehicle control. Coupled with recommendations for action, your fleet customers will know immediately where to focus risk mitigation, what type of action to take, and what specific issues need to be addressed.

2. Measure climate impact due to driver attitude

Sustainability has rapidly climbed the fleet management agenda. Today, your fleet customers are sure to be looking to identify their overall environmental impact, and discover which drivers are contributing most to that impact. With the addition of AI insights, you can optimize your telematics solution so that it includes this type of actionable data for your customers, enabling them to see where emissions can be reduced and what action is needed.

3. Access data to fulfil ESG reporting

Globally, ESG reporting regulations are being introduced, and more companies will fall under the scope of the regulations over the coming years. This means that demand for actionable data that covers organizations’ social and environmental impact will increase dramatically.

With AI you can enhance your existing telematics solution to convert your customers’ existing GPS data. Greater Than’s AI makes it easy to offer your own ESG reporting solution that meets the needs of your customers by supplying all the actionable data they need.

4. Access harmonized data regardless of location or vehicle type

A big challenge within the fleet management industry is being able to access harmonized data. Benchmarking data across different segments of the fleet is often a pain point for your fleet or insurance customer. This is especially true for multinational fleets or those with mixed vehicle types. With AI, you can provide your fleet customers with harmonized actionable data, meaning they can make seamless comparisons across their entire fleet.

For example, how does your customer compare last mile delivery operation in London and long haul operations in the United States? AI can make that comparison and enable your fleet customers to accurately benchmark their safety and sustainability performance.

5. Provide predictions, not past performance indicators

To really get to grips with safety and sustainability management, fleet customers want data that tells them what will happen in the future, not just what has already happened. This is truly actionable and preventative data.

Our AI works by detecting patterns in driving to predict what will happen in the future, in terms of likely crash involvement and climate impact. With the addition of this information in your telematics solution, you can help your fleet customers to “predict and prevent” by influencing positive changes to driving behavior that reduce crashes and emissions. We can even help your customer measure the cost savings from predicted crashes that didn’t happen.

I started this blog post by posing a question I’m often asked, “How exactly does Greater Than help us access more actionable data?” The points above should answer that question. You already have the data; we just unlock its potential.

Here is the bottom line. Your customers are asking for more safety and risk management capabilities from your products. You can spend millions of dollars to develop incremental changes that will be obsolete as soon as you deploy them (as some have done, you know who you are). Or can get on board and let us take you to the next gen product offering that AI allows you to achieve. The future in low cost, easy to use crash probability and climate impact monitoring is here and waiting for you.

Get in touch for a no obligation demo about how Greater Than’s AI can uncover more actionable data for your business.