WE DO WHAT NO ONE ELSE CAN

MISSION

We believe in challenging ingrained thought patterns.

VISION

Become the most respected provider of services that make mobility more accessible, and driving less expensive, safer, cleaner and more enjoyable. We will do to car insurance what Skype did to telephony.

WE BELIEVE IN CHANGE - IN BEHAVIOR AND THE MARKET

Today, many people agree that consumers should have more power over what they buy and use. Additionally, consumer power is growing stronger as new, digitized business models enter the market. This means that consumers have more say than ever and actually create the services of the future. Therefore, the time for locked subscriptions and monotonous analog services is over. We want to not only jump on the bandwagon, but we want to send it into hyperdrive. In the insurance industry, revolution comes slowly, but a strong tech trend of operating system integration in vehicles gives us wind in our sails. Today, car manufacturers make user data more accessible. This allows us to provide drivers with a solution that is packaged into valuable information, based on the their own data from the car. The market also speaks to our benefit. The insurance industry knows that it must digitalize. The industry stands on the precipice of a major change where technological impact is crucial for company survival. The majority (77 percent) of global leaders in the insurance industry believe that technology and artificial intelligence will change the industry. We do not believe. We know that AI will revolutionize the insurance industry, and we already have the technology to do it. The market has only to dare to take the first step.

“Traditional companies use new technology to simplify the way they do things. We use new technology to challenge the way everything is done.”

THE GREATER THAN TEAM


Greater Than was created by a team who, with extensive experience from the automotive industry and the telecom market, wanted to see and investigate what happens when user-generated data is extracted from the driver to use in real-time. We got answers to what happens when data that was previously available only to car manufacturers is able to be converted into valuable information for each driver through technology and digitization.

The people behind Greater Than are a team working against a strong, established and relatively safe industry. In order to attack, revolutionize and change an entire industry, it requires courage, creativity, knowledge and clear technology. Our speciality is in measurement and pedagogy in driving, and together with our partners with various areas of expertise, we become a strong challenger in the market.

We know we can make a difference. We have the potential, the knowledge and the courage to do it. By changing the focus of power from the companies to the consumer, we question business models and reveal injustices in the rigid systems that currently exist in motor insurance. We believe in challenging business models and want to be the most respected provider of services that make driving safer, cleaner and more fun.

THE BOARD


Lars Berg

Chairman of the Board

Karin Forseke

Board Member

Kristina Thörner

Board Member

Roger Karlsson

Board Member

Sten Forseke

Board Member

MANAGEMENT

Liselott Johansson

CEO

Anders Lindelöf

CTO

Jimmy Palmqvist

Sales and Marketing Manager

TEAM

Amanda

Art Director

Andreas

Customer Success Agent/B2B

Carl-Fredrik

Developer

Christher

Developer

Elias

Customer Success Agent

Emma

PR & Content Manager

Hanna

Online Manager

Joakim

Full Stack Developer

Kelsey

CRM Manager

Patrik

Developer

Rebecca

Developer